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Gioia was founded in 2018 with a mission to make artful living easy. Gioia work with emerging and well-known artists to deliver an ever-growing range of art prints.
Gioia
Refreshing Results =Email MarketingEmail AutomationPink Lemonade
I am actually speechless seeing my email newsletters from Pink Lemonade. This is 100 times better than I expected.
Connie
Owner
Gioia Wall Art engaged Pink Lemonade to create, design and deploy sales and engagement related emails bi-monthly, as well as re-designing and fixing up email workflows.
A range of brand and engagement related emails were created to engage the Gioia audience and entice them to browse or buy without relying on discount codes or offers, this was done through beautifully designed emails correlating to an analysis of most items added to wishlists and product collections with the most add to cards. Workflows were similarly updated in look and feel as well as providing informative and engaging content aimed at driving users to the site.
One month after fixing the welcome series and abandon cart email workflows there has been an average 16% increase in revenue from flows month on month as well as an increase of Click Rate from 5.26% to 29%. Email results show an increase in open rates from 16.04% to 22.65% and an increase in click rate from 3.96% to 5.15%.
16% Increase in Revenue
after first month
23% Increase in Click Rate
from new designs
Refresh your email marketing with Pink Lemonade Social.
Need assistance like Gioia with email and social marketing for your business? Join the Pink Lemonade Family; a social and content marketing agency in Hobart, Tasmania. We’re a no bull$#!t, results-focused boutique social media, digital marketing and advertising agency in Tasmania specialising in Social Media, Content Marketing, Email Marketing and more.
Get in touch today and get measurable refreshing results with full transparency, realistic costs and the TLC you deserve!
YOU CAN JOIN THE PL FAMILY LIKE OUR FEATURED CLIENTS
ABOUT US
We’re a no bull$#!t, results-focused Social Media & Content Marketing team that delivers measurable results as well as providing brands with full transparency, realistic costs, and the TLC they deserve.
Pink Lemonade is located on the traditional lands of the palawa people, the Traditional Owners of lutruwita (Tasmania). We pay our respects to their Elders, past, present and emerging.
Pink Lemonade Social is a proudly inclusive organisation and an ally of LGBTIQ+ community and the movement toward equality.
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